• Shareholders

  Effectively optimize the utilization of resources to maximize and sustain shareholders’ value.

• Leadership

  Achieve and sustain market leadership for the industry in Qatar and the region.

• Technology

  Embrace and adopt technological advancements within the industry to deliver our products and services.

• Innovation

  Offer integrated and innovative solutions for the industry.

• Competitiveness

  Achieve a competitive edge in terms of quality, price and delivery.

• Responsibility

  Develop and sustain responsible operations that respects all stakeholders and fulfils their aspirations.